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Ken Scudder Training and Consulting

Making sure the message they take away is what you meant to say

Tag: PRSA

How Reading Can Make You a Better Writer

Posted on February 4, 2025 by Ken Scudder

There are many ways to improve your writing skills. Take a class with a respected teacher. Keep a journal. Practice,… Read more How Reading Can Make You a Better Writer

How Can Writers Stay Relevant in the Age of AI?

Posted on February 1, 2023 by Ken Scudder

Every advance in technology is a threat to someone’s job. The more things are automated, the fewer people are needed… Read more How Can Writers Stay Relevant in the Age of AI?

Communicators Must Be Leaders

Posted on November 14, 2022 by Ken Scudder

In the Nov/Dec 2022 issue of PRSA‘s Strategies & Tactics, my article “Why Communicators Must Be Leaders” examines how we… Read more Communicators Must Be Leaders

How to Handle an “Own Goal” Crisis

Posted on May 4, 2022 by Ken Scudder

Every communicator, at some point, is going to have to deal with a crisis that comes from within instead of… Read more How to Handle an “Own Goal” Crisis

Layoffs test even the best communicators

Posted on April 1, 2022 by Ken Scudder

Outside of a crisis involving fatalities, perhaps a communicator’s biggest challenge is telling someone, or a group, that they are… Read more Layoffs test even the best communicators

How do you write when you have 50 editors?

Posted on February 1, 2022 by Ken Scudder

Writing for one client is tough enough. Writing for a group of 5 to 50 people is a challenge on… Read more How do you write when you have 50 editors?

Making Your Webinar Work for a Work From Home Audience

Posted on September 1, 2020September 1, 2020 by Ken Scudder

Keeping your webinar’s audience’s attention has always been challenging. But now, with the vast majority of Americans working from home,… Read more Making Your Webinar Work for a Work From Home Audience

When Internal Communications Goes External

Posted on April 5, 2019 by Ken Scudder

PRSay, the communications blog of PRSA, has posted my latest piece “What to Do When Your Internal Communications Goes External.”… Read more When Internal Communications Goes External

Contact

mail@kenscudder.com

About Ken Scudder

Ken Scudder is a communications trainer and consultant, specializing in media training, presentation training, crisis consulting, and writing and editing.

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